Stores information pertaining to an instance of a level in a marketing plan.
Foreign Key Fields
Foreign Key |
Field Type |
Null |
Notes |
Description |
PLANITEMCATEGORYCODEID
|
uniqueidentifier
|
true
|
|
The category associated with this marketing plan item.
|
PARENTMARKETINGPLANITEMID
|
uniqueidentifier
|
true
|
|
The parent item for this item; null for the item at the top-most level.
|
MARKETINGPLANID
|
uniqueidentifier
|
true
|
|
The marketing plan to which this item belongs.
|
SOURCECODEID
|
uniqueidentifier
|
true
|
|
The source code layout used for this marketing effort, for items representing planned marketing efforts.
|
ADDEDBYID
|
uniqueidentifier
|
false
|
|
FK to CHANGEAGENT.
|
CHANGEDBYID
|
uniqueidentifier
|
false
|
|
FK to CHANGEAGENT.
|
PARTDEFINITIONVALUESID
|
uniqueidentifier
|
true
|
|
FK to MKTSOURCECODEPARTDEFINITIONVALUES
|
BASECURRENCYID
|
uniqueidentifier
|
true
|
|
The base currency associated with this item.
|
CURRENCYEXCHANGERATEID
|
uniqueidentifier
|
true
|
|
The exchange rate used to convert base currency amounts to organization amounts.
|
Fields
Field |
Field Type |
Null |
Notes |
Description |
CODE
|
nvarchar(10)
|
false
|
|
An abbreviation for this level used when building the source code.
|
NAME
|
nvarchar(100)
|
false
|
|
A short description of the marketing plan item.
|
GOALS
|
nvarchar(max)
|
false
|
|
|
ISAPPROVED
|
bit
|
false
|
|
|
APPROVEDBY
|
nvarchar(100)
|
false
|
|
The name of the person approving the marketing plan item.
|
DATEAPPROVED
|
datetime
|
true
|
|
|
STARTDATE
|
UDT_FUZZYDATE
|
false
|
|
The date that the indicates the start of activity for this item.
|
ENDDATE
|
UDT_FUZZYDATE
|
false
|
|
The date that indicates the end of all activity for this item.
|
BUDGETAMOUNT
|
money
|
false
|
|
The budget for this marketing plan item, stored in its base currency.
|
TOTALREVENUEGOAL
|
money
|
false
|
|
The total monetary goal for this item, stored in its base currency.
|
QUANTITY
|
int
|
false
|
|
The expected number of pieces to be sent.
|
TOTALTRANSACTIONSGOAL
|
int
|
false
|
|
The goal value for the number of transaction for this item.
|
AVERAGEREVENUEGOAL
|
money
|
false
|
|
The goal value for average revenue for this item, stored in its base currency.
|
RESPONSERATEGOAL
|
decimal(20, 4)
|
false
|
|
The goal value for rate of response.
|
LEVEL
|
smallint
|
false
|
|
This item's level, from the plan's template.
|
APPEALID
|
nvarchar(20)
|
false
|
|
An ID to be used to create an appeal that will be associated with gifts received as a result of the planned marketing effort, after it is created and activated.
|
DATEADDED
|
datetime
|
false
|
|
Indicates the date this record was added.
|
DATECHANGED
|
datetime
|
false
|
|
Indicates the date this record was last changed.
|
TS
|
timestamp
|
false
|
|
Timestamp.
|
TSLONG
|
bigint (Computed)
|
true
|
|
Numeric representation of the timestamp.
|
MAILDATE
|
datetime
|
true
|
|
For planned marketing effort items, the date the marketing effort is to be sent out.
|
ORGANIZATIONBUDGETAMOUNT
|
money
|
false
|
|
The budget for this marketing plan item, stored in the organization currency.
|
ORGANIZATIONTOTALREVENUEGOAL
|
money
|
false
|
|
The total monetary goal for this item, stored in the organization currency.
|
ORGANIZATIONAVERAGEREVENUEGOAL
|
money
|
false
|
|
The goal value for average revenue for this item, stored in the organization currency.
|
DATEASSUMPTIONSADDED
|
datetime
|
true
|
|
Use internally to indicate when the assumptions for this item were first entered; used when performing currency conversions.
|
Indexes
Index Name |
Field(s) |
Unique |
Primary |
Clustered |
IX_MKTMARKETINGPLANITEM_BASECURRENCYID
|
|
False
|
False
|
False
|
IX_MKTMARKETINGPLANITEM_CURRENCYEXCHANGERATEID
|
|
False
|
False
|
False
|
IX_MKTMARKETINGPLANITEM_DATEADDED
|
|
False
|
False
|
True
|
IX_MKTMARKETINGPLANITEM_DATECHANGED
|
|
False
|
False
|
False
|
IX_MKTMARKETINGPLANITEM_ID
|
|
False
|
False
|
False
|
IX_MKTMARKETINGPLANITEM_MARKETINGPLANID
|
|
False
|
False
|
False
|
IX_MKTMARKETINGPLANITEM_PARENTMARKETINGPLANITEMID
|
PARENTMARKETINGPLANITEMID
|
False
|
False
|
False
|
IX_MKTMARKETINGPLANITEM_PARTDEFINITIONVALUESID
|
|
False
|
False
|
False
|
IX_MKTMARKETINGPLANITEM_SOURCECODEID
|
|
False
|
False
|
False
|
PK_MKTMARKETINGPLANITEM
|
|
True
|
True
|
False
|
UC_MKTMARKETINGPLANITEM_NAME
|
|
True
|
False
|
False
|