MKTMEMBERSHIPMAILINGSEGMENTACTIVE
                                        Stores information pertaining to an activated membership renewal effort segment.  
                                        Primary Key
                                        
                                            
                                                
                                                    | Primary Key | Field Type | 
                                            
                                            
                                                
                                                    | ID | uniqueidentifier | 
                                            
                                        
                                        Fields
                                        
                                            
                                                
                                                    | Field | Field Type | Null | Notes | Description | 
                                            
                                            
                                                
                                                    | RENEWALS | int |  | Default = 0 | The number of people in the segment who renewed their membership as a result of the membership renewal effort. | 
                                                
                                                    | UPGRADES | int |  | Default = 0 | The number of people in the segment who upgraded their membership as a result of the membership renewal effort. | 
                                                
                                                    | DOWNGRADES | int |  | Default = 0 | The number of people in the segment who downgraded their membership as a result of the membership renewal effort. | 
                                                
                                                    | TOTALRENEWALAMOUNT | money |  | Default = 0 | The total gift amount related to renewals received for the segment. | 
                                                
                                                    | AVERAGERENEWALAMOUNT | money |  | Default = 0 | The average gift amount related to renewals received for the segment. | 
                                                
                                                    | COSTPERRENEWAL | money |  | Default = 0 | The cost per renewal for the segment. | 
                                                
                                                    | RENEWALRATE | decimal(19, 4) |  | Default = 0 | The renewal rate for the segment. | 
                                                
                                                    | UPGRADERATE | decimal(19, 4) |  | Default = 0 | The upgrade rate for the segment. | 
                                                
                                                    | DOWNGRADERATE | decimal(19, 4) |  | Default = 0 | The downgrade rate for the segment. | 
                                                
                                                    | DATEADDED | datetime |  | Default = getdate() | Indicates the date this record was added. | 
                                                
                                                    | DATECHANGED | datetime |  | Default = getdate() | Indicates the date this record was last changed. | 
                                                
                                                    | TS | timestamp |  |  | Timestamp. | 
                                                
                                                    | TSLONG | bigint (Computed) | yes | CONVERT(bigint, TS) | Numeric representation of the timestamp. | 
                                                
                                                    | ORGANIZATIONTOTALRENEWALAMOUNT | money |  | Default = 0 | The total gift amount related to renewals received for the segment. | 
                                                
                                                    | ORGANIZATIONAVERAGERENEWALAMOUNT | money |  | Default = 0 | The average gift amount related to renewals received for the segment. | 
                                                
                                                    | ORGANIZATIONCOSTPERRENEWAL | money |  | Default = 0 | The cost per renewal for the segment. | 
                                            
                                        
                                        Foreign Keys
                                        
                                            
                                                
                                                    | Foreign Key | Field Type | Null | Notes | Description | 
                                            
                                            
                                                
                                                    | ID | uniqueidentifier |  | MKTSEGMENTATIONSEGMENTACTIVE.ID | Primary Key. | 
                                                
                                                    | ADDEDBYID | uniqueidentifier |  | CHANGEAGENT.ID | FK to CHANGEAGENT. | 
                                                
                                                    | CHANGEDBYID | uniqueidentifier |  | CHANGEAGENT.ID | FK to CHANGEAGENT. | 
                                                
                                                    | BASECURRENCYID | uniqueidentifier | yes | CURRENCY.ID | The base currency associated with this activated membership effort segment. | 
                                            
                                        
                                        Indexes
                                        
                                            
                                                
                                                    | Index Name | Fields | Unique | Primary | Clustered | 
                                            
                                            
                                                
                                                    | IX_MKTMEMBERSHIPMAILINGSEGMENTACTIVE_BASECURRENCYID | BASECURRENCYID |  |  |  | 
                                                
                                                    | IX_MKTMEMBERSHIPMAILINGSEGMENTACTIVE_DATEADDED | DATEADDED |  |  | yes | 
                                                
                                                    | IX_MKTMEMBERSHIPMAILINGSEGMENTACTIVE_DATECHANGED | DATECHANGED |  |  |  | 
                                                
                                                    | PK_MKTMEMBERSHIPMAILINGSEGMENTACTIVE | ID | yes | yes |  | 
                                            
                                        
                                        Triggers