Naming Opportunities for Smaller Gifts

You create naming opportunities in Fundraising. After you create a naming opportunity, you associate it with a fundraising purpose. As an option, you can also add a facility, such as a library on a college campus, to the naming opportunity.

• Create Naming Opportunity - To help raise funds, your organization may provide constituents the opportunity to be recognized for their donations in a physical location, such as bricks in a courtyard. When you create the naming opportunity, you must decide on information such as the location of the opportunity, minimum donation amount, and how many recognitions to offer.

• Build Awareness of the Naming Opportunity - To target donors for a naming opportunity with a smaller gift amount, consider who might be interested and build awareness to inform constituents.

• Add Payment and Recognition Information - Donors whose gifts qualify them for the naming opportunity can specify the inscription or name used for recognition.

• Monitor Naming Opportunity Inventory - You can generate reports to monitor how many recognitions have been made and how many are still available.