Add a time slot

1. From Marketing and Communications, select Public media segments. The Public media segments page appears.

   Note: You can also add a time slot from the Public Media Segments page. Select Add time slot under Tasks, or select Add on the action bar of the Time slots tab.

2. Select Add a time slot. The Add time slot screen appears.

3. On the Details tab, enter a unique name and description to help identify the time slot. For example, for a broadcast effort, enter the time period, such as Morning drive, or the name of the program during which the time slot occurs.

4. To restrict use of the segment to only a specific site at your organization, in the Site field, select the site to use the segment. A segment can be used with only public media efforts assigned to the same site.

5. In the Category field, the type of public media associated with the time slot, such as Broadcast. Your organization configures the available public media categories.

6. If your organization configures source code parts and layouts, this field appears. To help track the effectiveness of the segment, select the code to identify the segment. The values available are those defined on the Source Code Parts tab of the Source Codes page. If you select the exact same code as another segment, you receive a warning that you will create a duplicate segment. You can select Ignore to create the segment anyway.

7. In the Media outlet field, search for and select the media outlet where the content appears during the time slot. For information about how to configure media outlets for public media efforts, see Media Outlets.

8. Under Schedule information, enter detail information about the time slot.

   1. In the Start time and End time fields, enter the start and end times of the time slot.

   2. In the Duration field, enter the duration of the time slot in an hours:minutes:seconds format. If you enter start and end times for the time slot, the program automatically calculates the duration.

   3. In the Impressions field, enter the the audience size per day or marketing effort, such as based on ratings information.

9. To assign the time slot to segment groups, such as the target audience or audience demographic for the time slot, select the Groups tab and select the applicable segment groups. When a segment is part of a group, you can add it and all the other segments in the group to an effort at one time. For more information about how to create segment groups, see Segment Groups.

   For information about how to configure segment groups for public media segments, see Segment Groups.

10. Select Save. The Add time slot screen closes and the profile page for the new segment appears.