Hierarchical Campaign Summary Report
While the Campaign Summary Report shows progress toward a specific goal for top-level campaigns in the hierarchy, the Hierarchical Campaign Summary Report displays details for all or selected campaigns and goals in the campaign hierarchy.
You can view information for the entire campaign, the root campaign, or selected campaigns in the hierarchy. To view specific campaigns, select the checkbox for each parent and child campaign to include in the report. Select the parent campaign’s checkbox to automatically select all campaigns under the parent. You can then choose which of these child campaigns to include. To select only the parent campaign, press ctrl and select the parent campaign’s checkbox.
Before you run this report, a system administrator must install and configure a standard data mart. The data mart places records from your source database in a data warehouse so you can conduct complex reporting and analysis. For information about data marts, see the Data Mart and OLAP section of the help file.
To run the report, open a campaign and select Hierarchical campaign summary report under Reports.