Add a fundraising purpose

1. From Fundraising,under Configuration, select Add a purpose. The Add a purpose screen appears.

   Note: When you add a purpose from Configuration, the system does not include your purpose in a hierarchy, create a designation, or map to the General Ledger as it does with the "Add a purpose and designation" wizard. For more information about the wizard, see Add purpose and designation.

2. Under General, select the type of fundraising purpose to add. For information about how to configure purpose types, see Fundraising Purpose Types.

3. Enter a unique name to help identify the purpose.

4. To further help identify the purpose, enter a description for the purpose.

   For example, enter an explanation of how your organization uses it.

5. To group the purpose with similar purposes, in the Category field, select how to categorize the purpose.

6. In the Stewardship package field, select the stewardship package to use with the purpose. When you select a package, Financial Information options such as statement wording, public name, and frequency are enabled.

   Note: A stewardship package is a mail merge process you create for a purpose. You can configure and manage stewardship packages in Marketing and Communications.

7. To restrict use of the purpose to a specific site at your organization, in the Site field, select the site to use the purpose.

   System administrators can establish security access for each site. The settings defined for the site you select take effect after you save the purpose.

8. For a purpose type that can have an administrator, the Administrator field appears. Search for and select the staff member or constituent to manage the purpose.

   Tip: When you configure fundraising purpose types under Configuration in Fundraising, you can select to associate a purpose type with an administrator.

9. In the Lookup ID field, enter a unique lookup ID to use as the default for designations that include the purpose.

   For example, for a Library Building Fund, enter LBF. The designation combines the IDs of its purposes to create a unique ID. Users can use the lookup ID to quickly find the purpose or designation in searches.

10. To enhance the reporting for the purpose, select the default report codes to use for designations that include the purpose. For example, you can track different schools or departments and filter reports based on these codes.

    You can also create a KPI for a fundraising purpose based on report codes. For information, see Key Performance Indicators.

11. When you select a stewardship package for the purpose, Financial Information options are enabled. Configure the stewardship of the purpose.

    1. In the Statement wording field, enter the text to appear on the stewardship report, such as how your organization measures investment performance for purpose funding.

    2. In the Public name field, enter the name to use to identify the purpose in reports and correspondence you send to constituents, such as the stewardship report.

       This name can differ from the name you enter in the Name field. For example, you may enter "Townsend Endowment Fund" in the Name field and “Meredith and Arthur J. Townsend Endowment for the Advancement of the Arts” in the Public name field.

    3. To allocate a percentage of the investment income to the purpose’s principal, select Income to principal and enter the percentage of the income to allocate to the principal.

       For example, when the benefactors require your organization to add 95% of the total amount earned from investment back to principal, enter "95." The investment can either be the corpus or the return generated from the corpus.

    4. In the Frequency field, select how often to distribute financial information to the stewardship recipients.

    5. Select whether the funding of the purpose is fully funded or endowed.

       Fully funded signifies that funds are no longer needed and can either become unrestricted or subject to conditions for spending elsewhere.

       Endowed signifies support through the corpus or orginial funding. This can also represent funds that generate income over time.

    6. In the Minimum amount for endowment field, enter the minimum amount that must be raised for the endowment.

    7. In the Target date for endowment field, select the date by which to raise the minimum amount for endowment. After you raise this amount, in the Date minimum amount met field, select the date by which you raised the minimum amount for endowment.

12. Select Save. The record of the purpose appears.