Titles and Salutations
It is best to have a consistent way to enter names in eTapestry fields such as Account Name, Sort Name, Short Salutation, Long Salutation, and Envelope Salutation and in any user-defined fields such as Job Title or Company. While most organizations find their own preference for setting up titles and salutations, here are some common best practices that apply to most scenarios.
Tip: Use auto-generated configurations based on Name Format settings you select from Management, My Organization, Data Entry Rules to establish the name values that eTapestry defaults as you create an account. For more information, refer to Data Entry Rules.
Individual at Non-Business Address
Field |
Form |
Example 1 |
Example 2 |
Example 3 |
Account Name |
First + Middle or Maiden + Last + Suffix |
Robert M. Smith |
Larry & Nancy Davis |
Frances Miller Thompson |
Short Salutation |
Nickname or First |
Bob |
Larry & Nancy |
Fran |
Long Salutation |
Prefix + Last |
Mr. Smith |
Mr. & Mrs. Davis |
Mrs. Thompson |
Envelope Salutation |
Prefix + First + Middle or Maiden + Last + Suffix |
Mr. Robert M. Smith |
Mr. & Mrs. Larry Davis |
Mrs. Frances Miller Thompson |
Company |
|
|
|
|
Job Title |
|
|
|
|
Individual at Business Address
Field |
Form |
Example 1 |
Example 2 |
Example 3 |
Account Name |
First + Middle or Maiden + Last + Suffix |
Kevin L. Williams |
Mary Ann Taylor |
Frances Miller Thompson |
Short Salutation |
Nickname or First |
Kevin |
Mary Ann |
Fran |
Long Salutation |
Prefix + Last |
Dr. Williams |
Mrs. Taylor |
Mrs. Thompson |
Envelope Salutation |
Prefix + First + Middle or Maiden + Last + Suffix |
Dr. Kevin L. Willams |
Mrs. Mary Ann Taylor |
Mrs. Frances Miller Thompson |
Company |
Business Name |
University of Illinois |
Greenwood Insurance |
Greenwood Insurance |
Job Title |
Job Title |
Director of Admissions |
|
|
Business without a Contact Name
Field |
Form |
Example 1 |
Example 2 |
Account Name |
Name of Business |
Microsoft, Inc. |
Eastside Christian Center |
Short Salutation |
Friends |
Friends |
Friends |
Long Salutation |
Friends |
Friends |
Friends |
Envelope Salutation |
|
|
|
Company |
Name of Business |
Microsoft, Inc. |
Eastside Christian Center |
Job Title |
|
|
|
Note: Your organization may select to use a different general term instead of "Friends."
Business with Contact Name
Field |
Form |
Example 1 |
Example 2 |
Account Name |
Name of Business |
Microsoft, Inc. |
United Life Foundation |
Short Salutation |
Nickname or First |
Bill |
John |
Long Salutation |
Prefix + Last |
Mr. Gates |
Mr. Henry |
Envelope Salutation |
Prefix + First + Middle + Last + Suffix |
Mr. William Gates |
Mr. John A. Henry Sr. |
Company |
Name of Business |
Microsoft, Inc. |
United Life Foundation |
Job Title |
Job Title |
President |
Office Manager |