Understanding Template Content Block Toolbars

Most content blocks contain an area for you to enter text (like a caption, title, body content, and so on). Although the template provides the blocks for initially creating an HTML version of the message that follows the styles set in the stationery stylesheet selected for the template, coaching email authors can perform additional formatting on the content in the Style page using a formatting toolbar that displays in the block to:

The exception is the WYSIWYG block, which contains a more robust toolbar for making additional types of formatting and inserting personalization to add names or salutations, conditional statements to display the text in different ways, links, and images.