Constant Contact FAQs

Note: To add Constant Contact integration, review Blackbaud Marketplace integration details.

The Constant Contact integration helps you reach your fundraising and marketing goals. With this integration, you can:

  • Keep your marketing lists up to date by automatically syncing constituents from Raiser's Edge NXT to Constant Contact.

  • Boost online giving by using donor insights to segment your audience and send targeted, relevant messages.

  • Create campaigns using email templates, AI writing assistance, and brand elements such as colors, logos, and images from your website.

  • Track performance with reporting tools that show how your marketing efforts support fundraising.

  • Grow your audience with list-building tools that help you reach new supporters.

Not at this time. If you add contacts directly in Constant Contact, they won’t sync back to Raiser's Edge NXT as new constituents. They’ll only appear in RENXT once they make a donation or register for an event using an Raiser's Edge NXT donation or registration form, such as if your org includes a Donate Now or Register Here link in an email that points to an Raiser's Edge NXT-generated URL.

This helps keep your database clean and avoids inflating your record count with non-donor supporters.

Note: Email is still the unique identifier in Constant Contact.

Data syncs are updated daily, including:

  • Lists you select to sync

  • Consent

Additionally, certain data from Raiser’s Edge NXT is displayed in real time, including Planned and Historic Communications.

After integration, Constant Contact is a Consent Source in Raiser's Edge NXT. The two systems automatically sync consent preferences for email across both platforms. See Track Consent for Constant Contact.

For full details on consent for this integration, see Constant Contact's article, Blackbaud Raiser's Edge NXT Consent Categories.

Tip: To manage Consent Source, see Tables.

The integration supports 55 predefined profile fields and additional custom field types, including integer, currency, date, multi-select, and true/false.

For the complete mapping list, see Constant Contact's article, Blackbaud Raiser's Edge NXT to Constant Contact field mapping.

Yes, you can acquire new contacts through lead generation efforts or import contacts that are not already synced to Raiser's Edge NXT.

More features to support syncing new contacts to Raiser's Edge NXT are planned for a future release.

Reach out to Constant Contact support.