Giving behavior

Giving behavior, which appears under Giving, describes how a prospect has given to your organization over the past five years. It includes the first, latest, and greatest gifts to your organization, as well as gifts given to other organizations.

Note: Giving Likelihood, Target Gift Range, Giving Capacity, Planned Giving Likelihood, and projected giving and wealth information are updated quarterly in Prospect Insights Pro. Top prospects and Needs attention lists update nightly. Actions, opportunities, and gift amounts to your organization update immediately.