Identifying Donor Giving Trends

Learn how to interpret donor giving trends over time so you can make smarter decisions about stewardship, solicitations, and portfolio management. It helps you understand increases and declines in giving, lapsed behavior, and seasonal patterns so you can prioritize the right donors and take more effective next steps.

Get More Targeted Insights with Context

The more specific you are, the more actionable the guidance will be. Try refining your question by:

• Metric: "How do I identify trends in donor retention to inform my fundraising strategy?"

• Segment: "How do I identify trends in major gift giving among lapsed donors?"

• Time frame: "How do I spot year-end giving trends in my portfolio?"

• Action: "My average gift size is declining. How should I adjust my strategy?"

Tips for Best Results

• Ask one focused question at a time. "Trends in retention" works better than "trends in everything."

• If the response is too broad, follow up with "How does this apply to major gift donors?" or "What should I do first?"

• Use the insights to build a list or action in Raiser's Edge NXT, then return to the chat to refine your outreach plan.

Prompt

How do I identify trends in donor giving to inform my fundraising strategy?

Sample Response

To identify trends in donor giving and inform your fundraising strategy, consider the following best practices:

[Chat for Blackbaud AI provides recommendations for your organization and then suggests these next steps.]