eCard Template Merge Fields
When you design an eCard template, use merge fields to allow website users to personalize eCards based on the template with information specific to the sender or recipient. You can also use merge fields to create additional content that appears when a website user views a preview of the eCard or when the recipient views the sent eCard. To display the list of available merge fields, click Insert merge fields on the toolbar of the Design tab. To expand the list, click the plus sign next to eCard fields. In addition to merge fields for donations and tributes, the merge fields specific to eCard templates appear.
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Recipient’s name – To display the name of the person that the website user sends the eCard to, add this merge field. For example, add “To: <Recipient’s name>.” |
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Recipient’s email address – To display the email address that the website user sends the eCard to, add this merge field. For example, add “To: <Recipient’s name> (<Recipient’s email address>).” |
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Sender’s name – To display the name of the website user who sends the eCard, add this merge field. For example, add “From: <Sender’s name>.” |
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Sender’s email address – To display the email address of the website user who sends the eCard, add this merge field. For example, add “From: <Sender’s name> (<Sender’s email address>).” |
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Sender’s personal message – To allow the sender to enter a personal message for the recipients, add this merge field. For example, add “Message: <Sender’s personal message>.” |
Note: To allow website users to send a personal message with eCards based on the template, you must include the <Sender’s personal message> merge field. If you do not use this merge field on a template, the option to add a personal message does not appear when the user personalizes the eCard on your website.
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Begin content for eCard preview and End content for eCard preview – To include content to appear on the preview of an eCard that uses the template before the program sends it, use these merge fields to indicate when the preview content begins and ends. |
Tip: If you require a donation for a user to send an eCard, you can use the Begin content for eCard preview and End content for eCard preview merge fields to display a watermark you create over the preview of the eCard. A watermark helps prevent users who attempt to avoid the donation and instead copy and send the free preview of the eCard.
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Begin content for sent eCard and End content for sent eCard – To include content to appear on each eCard sent that uses the template, use these merge fields to indicate when the sent content begins and ends. For example, you can include content about your organization and an invitation for the recipient to visit your website. |
Tip: When you create content to appear for the recipient, you can include other merge fields within the Begin content for sent eCard and End content for sent eCard merge fields. For example, you can add “Do you want to send an eCard to <Sender’s name>?” with a link to your website’s eCard part page.