MKTSEGMENTPASSIVE
This table contains segment information specific to media outlets, time slots and marketing locations.
Primary Key
| Primary Key |
Field Type |
| ID |
uniqueidentifier |
Fields
| Field |
Field Type |
Null |
Notes |
Description |
| IMPRESSIONS |
int |
|
Default = 0 |
The number of impressions expected for this segment. |
| INACTIVE |
bit |
|
Default = 0 |
Indicates that the segment is no longer active. |
| SCHEDULESTARTTIME |
time |
yes |
|
Indicates the start time of a time slot segment. |
| SCHEDULEENDTIME |
time |
yes |
|
Indicates the end time of a time slot segment. |
| SCHEDULEDURATION |
int |
|
Default = 0 |
The length of the time slot in seconds. |
| LOCATIONPOSTCODE |
nvarchar(12) |
|
Default = '' |
The marketing location's post code. |
| LOCATIONCITY |
nvarchar(50) |
|
Default = '' |
The marketing location's city. |
| LOCATIONADDRESSBLOCK |
nvarchar(150) |
|
Default = '' |
The marketing location's street address. |
| DATEADDED |
datetime |
|
Default = getdate() |
Indicates the date this record was added. |
| DATECHANGED |
datetime |
|
Default = getdate() |
Indicates the date this record was last changed. |
| TS |
timestamp |
|
|
Timestamp. |
| TSLONG |
bigint (Computed) |
yes |
CONVERT(bigint, TS) |
Numeric representation of the timestamp. |
| IMPRESSIONCALCULATIONMETHODCODE |
tinyint |
|
Default = 0 |
The method to be used to determine the total number of impressions contributed to a marketing effort by the segment. |
| IMPRESSIONCALCULATIONMETHOD |
nvarchar(20) (Computed) |
yes |
CASE [IMPRESSIONCALCULATIONMETHODCODE] WHEN 0 THEN N'Per day' WHEN 1 THEN N'Per marketing effort' END |
Provides a translation for the 'IMPRESSIONCALCULATIONMETHODCODE' field. |
Foreign Keys
| Foreign Key |
Field Type |
Null |
Notes |
Description |
| ID |
uniqueidentifier |
|
MKTSEGMENT.ID
|
Primary Key. |
| VENDORID |
uniqueidentifier |
yes |
VENDOR.ID
|
The segment's vendor. |
| PARENTMEDIAOUTLETSEGMENTID |
uniqueidentifier |
yes |
MKTSEGMENT.ID
|
The media outlet segment to which this time slot belongs. |
| LOCATIONCOUNTRYID |
uniqueidentifier |
yes |
COUNTRY.LOCALID
|
The marketing location's country. |
| LOCATIONSTATEID |
uniqueidentifier |
yes |
STATE.LOCALID
|
The marketing location's state. |
| ADDEDBYID |
uniqueidentifier |
|
CHANGEAGENT.ID
|
FK to CHANGEAGENT. |
| CHANGEDBYID |
uniqueidentifier |
|
CHANGEAGENT.ID
|
FK to CHANGEAGENT. |
Indexes
| Index Name |
Fields |
Unique |
Primary |
Clustered |
| IX_MKTSEGMENTPASSIVE_DATEADDED |
DATEADDED |
|
|
yes |
| IX_MKTSEGMENTPASSIVE_DATECHANGED |
DATECHANGED |
|
|
|
| IX_MKTSEGMENTPASSIVE_LOCATIONCOUNTRYID |
LOCATIONCOUNTRYID |
|
|
|
| IX_MKTSEGMENTPASSIVE_LOCATIONSTATEID |
LOCATIONSTATEID |
|
|
|
| IX_MKTSEGMENTPASSIVE_PARENTMEDIAOUTLETSEGMENTID |
PARENTMEDIAOUTLETSEGMENTID |
|
|
|
| IX_MKTSEGMENTPASSIVE_VENDORID |
VENDORID |
|
|
|
| PK_MKTSEGMENTPASSIVE |
ID |
yes |
yes |
|
Triggers