FACT_MARKETINGCONSTITUENT

The Marketing Constituent fact table lists every constituent for each marketing effort.

Primary Key

Primary Key	Field Type
MARKETINGCONSTITUENTFACTID	bigint

Fields

Field	Field Type	Null	Notes	Description
MARKETINGSEGMENTDIMID	int	yes		Reference key to the marketing segment dimension, derived from dbo.[CONSTITUENTSEGMENT].[SEGMENTID] and dbo.[CONSTITUENTSEGMENT].[TESTSEGMENTID]
SEGMENTATIONSYSTEMID	uniqueidentifier	yes		dbo.[MKTSEGMENTATIONSEGMENT].[SEGMENTATIONID]
MARKETINGSOURCECODEDIMID	int	yes		Reference key to the marketing source code dimension, derived from dbo.[CONSTITUENTSEGMENT].[SOURCECODEMAPID]
CONSTITUENTDIMID	int	yes		Reference key to the constituent dimension, derived from dbo.[CONSTITUENTSEGMENT].[CONSTITUENTID]
CONSTITUENTSYSTEMID	uniqueidentifier	yes		dbo.[CONSTITUENTSEGMENT].[CONSTITUENTID]
APPEALDIMID	int	yes		Reference key to the appeal dimension, derived from BBDW.[MARKETINGSEGMENT].[APPEALDIMID]
ISINCLUDED	bit	yes		Flag indicating when data should be included in results.
ETLCONTROLID	int			ID generated through the ETL process.
SOURCEDIMID	int	yes		Source system used.
BASECURRENCYDIMID	int	yes		Reference key to the currency dimension, derived from dbo.[RECURRINGGIFTDEVELOPMENTFUNCTIONHISTORY].[BASECURRENCYID]
FIXEDCOSTPERPIECE	numeric(28, 14)	yes		BBDW.[MARKETINGSEGMENT].[FIXEDCOSTPERPIECE]
VARCOSTPERPIECE	numeric(28, 14)	yes		BBDW.[MARKETINGSEGMENT].[VARCOSTPERPIECE]
RESPONSECOSTPERPIECE	numeric(28, 14)	yes		BBDW.[MARKETINGSEGMENT].[RESPONSECOSTPERPIECE]
BASEFIXEDCOSTPERPIECE	numeric(28, 14)	yes		BBDW.[MARKETINGSEGMENT].[BASEFIXEDCOSTPERPIECE]
BASEVARCOSTPERPIECE	numeric(28, 14)	yes		BBDW.[MARKETINGSEGMENT].[BASEVARCOSTPERPIECE]
BASERESPONSECOSTPERPIECE	numeric(28, 14)	yes		BBDW.[MARKETINGSEGMENT].[BASERESPONSECOSTPERPIECE]
MARKETINGSEGMENTATIONDIMID	int	yes		Reference key to the marketing effort dimension, derived from dbo.[MKTSEGMENTATION].[ID]
FINDERNUMBER	bigint	yes		[dbo].[CONSTITUENTSEGMENT].[FINDERNUMBER]

Indexes

Index Name	Fields	Unique	Primary	Clustered
PK_FACT_MARKETINGCONSTITUENT	MARKETINGCONSTITUENTFACTID	yes	yes	yes