Quick Email Message Performance Report

The Quick Email Message Report compares statistics for each email message sent within an email campaign.

This report uses summary data automatically updated and rolled up every 4 hours for each delivery sent within the last 7 days. The frequency of the recurring data roll up task (240 minutes or 4 hours) is set in the EMAIL_STATS_TASK_INTERVAL site option. The window of deliveries to process is set in the EMAIL_STATS_AUTO_UPDATE_INTERVAL site option. Although the default is 7 days to specify to only continue processing delivery roll up stats for deliveries sent within the last week, this number can be increased to 14 days. It is important to note that increasing this number will cause the report processing to take longer and use more resources, which may affect system performance. For assistance with these site options, contact Support.

Note: For a specific delivery, you can manually process data roll ups and updates on the Reports page in the Email application interface or Report Writer interface.

Use the Message Performance Report to show the number of email messages that:

  • Were sent to constituents

  • Were not received by recipients due to hard bounces, such as bad email addresses

  • Were not received by recipients due to soft bounce temporary conditions, such as full mailboxes, ISPs that were unable to accept email at the time, and so on.

  • Were successfully delivered to constituents

  • Were opened by constituents

  • Constituents used the links in to click through to reach the target purpose of the email

  • Constituents took action on

  • Constituents forwarded to others via clicking the Tell-a-friend component

  • Constituents clicked unsubscribed to remove themselves from the email list