MKTMARKETINGPLANITEM
Stores information pertaining to an instance of a level in a marketing plan.
Primary Key
| Primary Key | Field Type |
|---|---|
| ID | uniqueidentifier |
Fields
| Field | Field Type | Null | Notes | Description |
|---|---|---|---|---|
| CODE | nvarchar(10) | Default = '' | An abbreviation for this level used when building the source code. | |
| NAME | nvarchar(100) | Default = '' | A short description of the marketing plan item. | |
| GOALS | nvarchar(max) | Default = '' | ||
| ISAPPROVED | bit | Default = 0 | ||
| APPROVEDBY | nvarchar(100) | Default = '' | The name of the person approving the marketing plan item. | |
| DATEAPPROVED | datetime | yes | ||
| STARTDATE | UDT_FUZZYDATE | Default = '00000000' | The date that the indicates the start of activity for this item. | |
| ENDDATE | UDT_FUZZYDATE | Default = '00000000' | The date that indicates the end of all activity for this item. | |
| BUDGETAMOUNT | money | Default = 0 | The budget for this marketing plan item, stored in its base currency. | |
| TOTALREVENUEGOAL | money | Default = 0 | The total monetary goal for this item, stored in its base currency. | |
| QUANTITY | int | Default = 0 | The expected number of pieces to be sent. | |
| TOTALTRANSACTIONSGOAL | int | Default = 0 | The goal value for the number of transaction for this item. | |
| AVERAGEREVENUEGOAL | money | Default = 0 | The goal value for average revenue for this item, stored in its base currency. | |
| RESPONSERATEGOAL | decimal(20, 4) | Default = 0 | The goal value for rate of response. | |
| LEVEL | smallint | Default = ((0)) | This item's level, from the plan's template. | |
| APPEALID | nvarchar(20) | Default = '' | An ID to be used to create an appeal that will be associated with gifts received as a result of the planned marketing effort, after it is created and activated. | |
| DATEADDED | datetime | Default = getdate() | Indicates the date this record was added. | |
| DATECHANGED | datetime | Default = getdate() | Indicates the date this record was last changed. | |
| TS | timestamp | Timestamp. | ||
| TSLONG | bigint (Computed) | yes | CONVERT(bigint, TS) | Numeric representation of the timestamp. |
| MAILDATE | datetime | yes | For planned marketing effort items, the date the marketing effort is to be sent out. | |
| ORGANIZATIONBUDGETAMOUNT | money | Default = 0 | The budget for this marketing plan item, stored in the organization currency. | |
| ORGANIZATIONTOTALREVENUEGOAL | money | Default = 0 | The total monetary goal for this item, stored in the organization currency. | |
| ORGANIZATIONAVERAGEREVENUEGOAL | money | Default = 0 | The goal value for average revenue for this item, stored in the organization currency. | |
| DATEASSUMPTIONSADDED | datetime | yes | Use internally to indicate when the assumptions for this item were first entered; used when performing currency conversions. |
Foreign Keys
| Foreign Key | Field Type | Null | Notes | Description |
|---|---|---|---|---|
| PLANITEMCATEGORYCODEID | uniqueidentifier | yes | MKTPLANITEMCATEGORYCODE.ID | The category associated with this marketing plan item. |
| PARENTMARKETINGPLANITEMID | uniqueidentifier | yes | MKTMARKETINGPLANITEM.ID | The parent item for this item; null for the item at the top-most level. |
| MARKETINGPLANID | uniqueidentifier | yes | MKTMARKETINGPLAN.ID | The marketing plan to which this item belongs. |
| SOURCECODEID | uniqueidentifier | yes | MKTSOURCECODE.ID | The source code layout used for this marketing effort, for items representing planned marketing efforts. |
| ADDEDBYID | uniqueidentifier | CHANGEAGENT.ID | FK to CHANGEAGENT. | |
| CHANGEDBYID | uniqueidentifier | CHANGEAGENT.ID | FK to CHANGEAGENT. | |
| PARTDEFINITIONVALUESID | uniqueidentifier | yes | MKTSOURCECODEPARTDEFINITIONVALUES.ID | FK to MKTSOURCECODEPARTDEFINITIONVALUES |
| BASECURRENCYID | uniqueidentifier | yes | CURRENCY.ID | The base currency associated with this item. |
| CURRENCYEXCHANGERATEID | uniqueidentifier | yes | CURRENCYEXCHANGERATE.ID | The exchange rate used to convert base currency amounts to organization amounts. |
Indexes
| Index Name | Fields | Unique | Primary | Clustered |
|---|---|---|---|---|
| IX_MKTMARKETINGPLANITEM_BASECURRENCYID | BASECURRENCYID | |||
| IX_MKTMARKETINGPLANITEM_CURRENCYEXCHANGERATEID | CURRENCYEXCHANGERATEID | |||
| IX_MKTMARKETINGPLANITEM_DATEADDED | DATEADDED | yes | ||
| IX_MKTMARKETINGPLANITEM_DATECHANGED | DATECHANGED | |||
| IX_MKTMARKETINGPLANITEM_ID | ID | |||
| IX_MKTMARKETINGPLANITEM_MARKETINGPLANID | MARKETINGPLANID | |||
| IX_MKTMARKETINGPLANITEM_PARENTMARKETINGPLANITEMID | PARENTMARKETINGPLANITEMID | |||
| IX_MKTMARKETINGPLANITEM_PARTDEFINITIONVALUESID | PARTDEFINITIONVALUESID | |||
| IX_MKTMARKETINGPLANITEM_SOURCECODEID | SOURCECODEID | |||
| PK_MKTMARKETINGPLANITEM | ID | yes | yes | |
| UC_MKTMARKETINGPLANITEM_NAME | NAME | yes |
Triggers
| Trigger Name | Description |
|---|---|
| TR_MKTMARKETINGPLANITEM_AUDIT_UPDATE | |
| TR_MKTMARKETINGPLANITEM_AUDIT_DELETE | |
| TR_MKTMARKETINGPLANITEM_INSERTUPDATE_CURRENCY |
Referenced by
| Referenced by | Field |
|---|---|
| MKTMARKETINGPLANBRIEF | MARKETINGPLANITEMID |
| MKTMARKETINGPLANITEMATTACHMENT | MARKETINGPLANITEMID |
| MKTMARKETINGPLANITEMEXPENSE | MARKETINGPLANITEMID |
| MKTMARKETINGPLANITEMSPEC | MARKETINGPLANITEMID |
| MKTMARKETINGPLANITEMTASK | MARKETINGPLANITEMID |
| MKTSEGMENTATION | MARKETINGPLANITEMID |
| MKTSOURCECODEPART | MARKETINGPLANITEMID |