CODE |
nvarchar(10) |
|
Default = '' |
Source code component for this marketing effort. |
NAME |
nvarchar(100) |
|
Default = '' |
A name for the marketing effort. |
DESCRIPTION |
nvarchar(255) |
|
Default = '' |
A description about the marketing effort. |
ACTIVE |
bit |
|
Default = 0 |
Whether the marketing effort is activated or not. |
ACTIVATEDATE |
datetime |
yes |
|
The date the marketing effort was activated. |
SAMPLESIZE |
int |
|
Default = 100 |
The percent or number of records to use for the test marketing effort. |
SAMPLESIZETYPECODE |
tinyint |
|
Default = 0 |
The sample size type. |
MANUALCALCULATIONMODE |
bit |
|
Default = 1 |
Whether or not a marketing effort is using manual calculation mode. |
IDINTEGER |
int |
|
|
An integer key that can be used to uniquely identify this marketing effort. |
DATEADDED |
datetime |
|
Default = getdate() |
Indicates the date this record was added. |
DATECHANGED |
datetime |
|
Default = getdate() |
Indicates the date this record was last changed. |
TS |
timestamp |
|
|
Timestamp. |
TSLONG |
bigint (Computed) |
yes |
CONVERT(bigint, TS) |
Numeric representation of the timestamp. |
MAILDATE |
datetime |
yes |
|
The date the marketing effort was sent out. |
HOUSEHOLDINGTYPECODE |
tinyint |
|
Default = 0 |
The type of household processing to use in this marketing effort. |
MAILINGTYPECODE |
tinyint |
|
Default = 0 |
The type of marketing effort. |
ADDRESSPROCESSINGOPTIONSEASONALASOFDATETYPECODE |
tinyint |
|
Default = 0 |
Indicates the type of date to be used when considering seasonal addresses. |
ADDRESSPROCESSINGOPTIONSEASONALASOFDATE |
datetime |
yes |
|
The specific date to be used when considering seasonal addresses. |
USEADDRESSPROCESSING |
bit |
|
Default = 0 |
Determines whether or not to apply address processing options when performing calculations and exporting a marketing effort. |
SAMPLESIZETYPE |
nvarchar(7) (Computed) |
yes |
CASE [SAMPLESIZETYPECODE] WHEN 0 THEN N'Percent' WHEN 1 THEN N'Records' END |
Provides a translation for the 'SAMPLESIZETYPECODE' field. |
ADDRESSPROCESSINGOPTIONSEASONALASOFDATETYPE |
nvarchar(15) (Computed) |
yes |
CASE [ADDRESSPROCESSINGOPTIONSEASONALASOFDATETYPECODE] WHEN 0 THEN N'Today' WHEN 1 THEN N<Specific date> END |
Provides a translation for the 'ADDRESSPROCESSINGOPTIONSEASONALASOFDATETYPECODE' field. |
RUNACTIVATEANDEXPORT |
bit |
|
Default = 0 |
Run activate and export upon process completion. |
HOUSEHOLDINGINCLUDEINDIVIDUALSWITHNOHOUSEHOLD |
bit |
|
Default = 0 |
Determines whether or not to include qualifying individuals who are not members of any household. |
HOUSEHOLDINGINCLUDEHOUSEHOLDSWITHNOMEMBERS |
bit |
|
Default = 0 |
Determines whether or not to include qualifying households which do not have any members. |
HOUSEHOLDINGONERECORDPERHOUSEHOLD |
bit |
|
Default = 0 |
Determines whether or not to only accept one person per household during household processing. |
HOUSEHOLDINGTYPE |
nvarchar(40) (Computed) |
yes |
CASE [HOUSEHOLDINGTYPECODE] WHEN 0 THEN N'All qualifying constituents' WHEN 1 THEN N'Qualifying individuals and organizations' WHEN 2 THEN N'Qualifying households' END |
Provides a translation for the 'HOUSEHOLDINGTYPECODE' field. |
EXCLUDESPOUSE |
bit |
|
Default = 0 |
Determines whether or not exclude the spouse name from the name format if the spouse is included in the mailing. |
OVERRIDEBUSINESSUNITS |
bit |
|
Default = 0 |
Determines whether the business units on the effort are being overridden by the segment. |
COMMUNICATIONTYPECODE |
tinyint |
|
Default = 0 |
Indicates the communication type of the marketing effort. |
MAILINGFAMILYTYPECODE |
tinyint (Computed) |
yes |
convert(tinyint, case when [COMMUNICATIONTYPECODE] > 0 then 3 when [MAILINGTYPECODE] = 4 then 2 else 1 end) |
Indicates whether the marketing effort is using direct marketing, public media, or other communication type. |
MAILINGFAMILYTYPE |
varchar(23) (Computed) |
|
case when [COMMUNICATIONTYPECODE] > 0 then 'Other communication' when [MAILINGTYPECODE] = 4 then 'Public media effort' else 'Direct marketing effort' end |
Indicates whether the marketing effort is using direct marketing, public media, or other communication type. |
CREATEOUTPUTIDSET |
bit |
|
Default = 0 |
Designates whether or not an ID set should be created as a result of the mailing activation process. |
OUTPUTIDSETNAME |
nvarchar(100) |
|
Default = '' |
The name of the output ID set to be created by the mailing activation process. |
OVERWRITEOUTPUTIDSET |
bit |
|
Default = 0 |
Designates whether or not to overwrite the output ID set if one with the same name already exists. |
COMMUNICATIONTYPE |
nvarchar(16) (Computed) |
yes |
CASE [COMMUNICATIONTYPECODE] WHEN 0 THEN N'Marketing effort' WHEN 1 THEN N'Appeal mailing' WHEN 2 THEN N'Event invitation' WHEN 3 THEN N'Acknowledgement' WHEN 4 THEN N'Reminder' END |
Provides a translation for the 'COMMUNICATIONTYPECODE' field. |
MAILINGTYPE |
nvarchar(25) (Computed) |
yes |
CASE [MAILINGTYPECODE] WHEN 0 THEN N'Direct marketing effort' WHEN 1 THEN N'Marketing acknowledgement' WHEN 2 THEN N'Membership effort' WHEN 3 THEN N'Sponsorship effort' WHEN 4 THEN N'Public media effort' WHEN 5 THEN N'Communication revenue' END |
Provides a translation for the 'MAILINGTYPECODE' field. |
ISHISTORICAL |
bit |
|
Default = 0 |
|
DUEDATE |
datetime |
yes |
|
|
CHANNELCODE |
tinyint |
|
Default = 255 |
|
CHANNEL |
nvarchar(13) (Computed) |
yes |
CASE [CHANNELCODE] WHEN 0 THEN N'Mail' WHEN 1 THEN N'Email' WHEN 2 THEN N'Phone' WHEN 255 THEN N'Multi-channel' END |
|
ALLOWRESERVINGFINDERNUMBERS |
bit |
|
Default = 0 |
|
ALLOWSPECIFYBUDGET |
bit |
|
Default = 0 |
|
ALLOWEXCLUDEPREVIOUSEFFORTS |
bit |
|
Default = 0 |
|